A tale of 2 retailers: What drives success for co-branded Medicare Advantage plans

In August, SCAN Health Plan announced a partnership with Costco Wholesale Corp. to sell insurance products for older adults. Sound familiar? Costco is not the first retailer to partner with a Medicare Advantage insurer. Kroger has worked with Select Health and Priority Health on co-branded MA plans in 2023 and 2024. Websites outlining Select Health […] The post A tale of 2 retailers: What drives success for co-branded Medicare Advantage plans appeared first on Becker's Payer Issues | Payer Ne...

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SCAN

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Draft Insight Angle

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SCAN — competitive / operational strategy. Via Becker's Payer Issues.

Analytic angles

  • Watch for follow-on filings from the named payers.
  • Single-source so far — corroborate against a second outlet.

Draft paragraph

[DRAFT — verify before any external use] Becker's Payer Issues reports on competitive / operational strategy involving SCAN: In August, SCAN Health Plan announced a partnership with Costco Wholesale Corp. to sell insurance products for older adults. Sound familiar? Costco is not the first retailer to partner with a Medicare Advantage insurer.…

Note: This is an early signal based on public reporting. Confirm against primary sources before drawing conclusions. Market dynamics may shift as additional information emerges.

#MedicareAdvantage #HealthcareStrategy #ValueBasedCare

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